The nine areas of your profile they check

Modern KYB checklists and CDD/EDD guidance converge on the same set of areas for a business applicant:

• 1. Founder / UBO / director identity - ID for founders, directors, signatories and beneficial owners, screened against sanctions, PEP and adverse-media lists.
• 2. Corporate structure and country of incorporation - jurisdictions with public registries are far easier to verify than offshore or high-secrecy ones, which typically require enhanced due diligence.
• 3. Country of residence of beneficial owners - combinations like "EU company, UBO resident in a monitored country" demand a much more robust explanation, or they read as arbitrage.
• 4. Declared activity, clients and suppliers - the description has to line up with your website, contracts, and invoices; providers check this, they don't assume it.
• 5. Countries in your payment flows - where clients, suppliers and marketplaces sit, and your typical corridors.
• 6. Source of funds and source of wealth - source of funds is the origin of the money in a specific transaction; source of wealth is the broader origin of your overall net worth. Institutions want documents connecting the money to a declared, plausible story.
• 7. Expected volumes and intended account use - used to calibrate monitoring; declaring volumes wildly out of proportion to your documented history reliably triggers deeper review.
• 8. Website, online presence and digital reputation - covered in its own section of your plan.
• 9. Banking history and track record - for an operating business, recent statements show a coherent pattern; a brand-new company instead needs to explain capitalisation, pipeline, and where its initial funds came from.

The pattern across all nine: every single one is a coherence check. Does what you say match what you show? A compliance analyst isn't hunting for a perfect business - they're hunting for a consistent story with documents behind it.

Prepare each area before you're asked: map every country in your payment flows with its commercial reason, build volume estimates from something checkable (signed contracts, letters of intent, a realistic per-client calculation, or the volume your existing activity already shows - a modest, explainable estimate with a visible basis beats a big round number with none), and disclose anything a screening pass would find anyway.

• I've mapped every country involved in my payment flows and can explain each one.

• My declared volumes are consistent with what my documents actually show.

• If I'm a PEP, or closely connected to one, I've disclosed it upfront rather than waiting to be asked.

  Only relevant where PEP status genuinely applies - mark it not applicable otherwise.

• I've clearly identified my UBOs and corporate structure, with percentages that add up.

These become trackable items in your checklist once your personalized plan is generated.

• Your website is part of the application
• The documents they'll ask for, and why
• How to describe your business so it's believed
• Evidence-based volume estimation
• Your next step